LOGO & BRAND DESIGN

Brian White Design is an award winning branding studio with logos in some of the top industry books and collections. While I've worked with fortune 500 brands, I love to make the small businesses look big. I professionally custom design each mark so you can proud of your logo and get behind your brand. All of my logo packages come with easy to read instructions and over 30 logos to scale and use in ANY situation. The logo is just the start as the branding possibilities are endless. I create full brand style guidelines, promotional material, patterns, textures, illustrations, and more.

logo development
brand identity
brand strategy
naming
tag lines
style guides
mood boards
style tiles
patterning
templating
brand guidelines
social media
environmental
Why choose Brian white design?
what you get:
LOGO RECOGNITION

I’m honored to have my logos recognized by the design community and featured in various industry collections:
Logo Lounge 2, Logo Lounge 3, Logo Lounge 4, Logo Lounge 6, Logo Lounge 9, Logo Lounge 12, LogoLounge Master Library Volume 1, Logo Lounge Master Library Volume 3, Logo Lounge Master Library Volume 4, I heart logos honor mention. 

LOGO RECOGNITION

I’m honored to have my logos recognized by the design community and featured in various industry collections:
Logo Lounge 2, Logo Lounge 3, Logo Lounge 4, Logo Lounge 6, Logo Lounge 9, Logo Lounge 12, LogoLounge Master Library Volume 1, Logo Lounge Master Library Volume 3, Logo Lounge Master Library Volume 4, I heart logos honor mention. 

LOGO BOOKS

MY

process

I have been designing for over two decades and have found my step-by-step approach gives the best results for clients. I have simple staged processes, which gives clients ease-of-mind while they leave the project in my hands.

1

Discovery & Sketches

I start with a comprehensive brand guidelines questionnaire that helps you as a company figure out how you want to be perceived by your clients. It’s a fun, fairly quick exercise I use to make sure your voice carries over into your branding. After I receive your questionnaire and initial payment, I dig into what you’re saying about your business. I soak it in, and then my gears start turning. This is the part where I get my hands dirty with charcoal and graphite, filling up sketchbook pages while drinking ridiculous amounts of coffee.

Our team then meets to discuss ideas for making your custom mark unique, simple and timeless. How you are perceived as a business is important, and we want you to be proud of your logo.

2

Honing & Choices

After I hone my sketches and concepts that will work well for your business, I scan and bring them to life on the computer. I focus on simplicity and alignment, using professional models and systems I have perfected over the last 20 years.

After another internal review to make sure your logo is hitting the mark, I put together a private, online page for you to view and choose your logo. These pages include the potential color scheme we have worked on, as well as showing the initial logo in black and white, full color and reversed on a dark background. This gives you a quick idea of how the logo might work in different situations.

3

Final Hi-fidelity & Visuals

I want you to be extremely happy with your logo. Throughout my process I will communicate directly with you, and I try to make it fun and exciting. I will do what it takes to work with you, to ensure your logo meets both my criteria for a strong logo and works well for your organization.

Once the final payment is received, I then double check and release the high-resolution master vector file and all design rights to you. You are free to trademark it and make it fully yours at that time. I will also send you a digital packet with all the file formats you need to start using your new logo!

WHAT CAN I

MAKE FOR YOU?

I work with organizations of all shapes and sizes.
Fill out my short project planner to get started.